Langford hired as VP & Dallas GM
RALEIGH – French/West/Vaughan (FWV), one of the nation’s 20 largest independently-owned public relations, public affairs and brand communications agencies, today announced the opening of a Dallas, Texas office and the hiring of a high-profile Dallas marketing executive as office general manager. The new office is the agency’s fourth, building on its locations in New York City, Tampa, FL and its headquarters in Raleigh, North Carolina. , N.C. (June 2, 2010)
Management of the new downtown Dallas office will be handled by Julie Langford. She brings 21 years of marketing and advertising agency expertise to FWV. Langford most recently served as president of a Dallas marketing agency in addition to being on the senior management team of a real estate development firm, and chair of the Sales and Marketing Council of the Greater Dallas Homebuilder’s Association.
“I’m thrilled to be part of French/West/Vaughan. It is a talented and creative group of strategic thinkers who are constantly inventing new ways for clients to reach their marketing goals. With the opening of the Dallas office, FWV is now able to serve more clients throughout Texas and the southwest,” said Langford.
French/West/Vaughan’s roster of blue-chip national clients include Wrangler, the Coca-Cola Company, Fort Worth-based Justin Boot Company, Divi Resorts, retail chain Blinds-To-Go, the Professional Rodeo Cowboys Association, Dey Pharmaceuticals, LNR Property Corporation and more than 50 other consumer, business-to-business, professional service, retail, real estate and healthcare clients in the United States and abroad. FWV is a past recipient of The Holmes Report’s “National Consumer Agency of the Year” Award and consistently ranks as one of America’s best branding agencies.
“We see tremendous opportunity in the Dallas area with its heavy concentration of Fortune 500 companies and the contacts we already have in the market,” said FWV Chairman and CEO Rick French. “While many agencies have been forced to reduce staffing and services the past few years, we are fortunate to have long-standing client relationships and an outstanding team of professionals that have continued to fuel our expansion.”
The Dallas office of FWV, which French said will likely be augmented via an acquisition, is located downtown at 2601 Gaston Avenue.
About French/West/Vaughan
French/West/Vaughan (FWV) is the Southeast’s largest public relations, public affairs and brand communications agency, independent or otherwise. National and international clients represented by the agency include the Coca-Cola Company, Wrangler, the Justin Boot Company, 1800Hotels.com, the International Gemological Institute, Canada Post, The Free Enterprise Nation, and Moe’s Southwest Grill restaurants. The agency also offers award-winning advertising, graphic design, media planning and placement, and digital and social media marketing and monitoring services for a wide range of clients. FWV is headquartered in Raleigh and has offices in New York City, Tampa and Dallas. For more information, please visit www.fwv-us.com.
