‘Uncategorized’

GLOBAL FOODSERVICE SUPPLIER WRAPMASTER SELECTS FRENCH/WEST/VAUGHAN TO SUPPORT U.S. LAUNCH

Leader in foodservice film, foil and baking parchment dispensers looks to expand market dominance to professional kitchens across America RALEIGH, N.C. (May 6, 2019) – Wrapmaster has selected French/West/Vaughan (FWV), one of the nation’s leading independent public relations, advertising and digital marketing agencies, to provide public relations support for its official launch in the United […] Read more

May, 06, 2019

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ACVO®, Stokes Pharmacy Partner with FWV Fetching for Tenth Consecutive Year on Signature Campaign

RALEIGH, N.C. (May 2, 2019) — Thanks to a multi-sector partnership among veterinary specialists, a custom prescription pharmacy and an innovative marketing agency, thousands of Service and Working Animals will receive sight-saving eye exams this month. The American College of Veterinary Ophthalmologists (ACVO®) and Stokes Pharmacy are once again teaming up to provide optical health […] Read more

May, 02, 2019

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Where to Bet on Sports in America

By Jack Glasure Last week we attended a global conference on sports betting hosted in New Jersey with several clients of our sports and entertainment practice, including Pro Football Hall of Famer Morten Andersen.  Andersen was representing Better Collective, a Danish company seeking a foothold in the US after many years of strong growth in […] Read more

May, 02, 2019

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FRENCH/WEST/VAUGHAN ANNOUNCES TWO MAJOR EXECUTIVE APPOINTMENTS & EIGHT NEW CREATIVE, MEDIA AND ACCOUNT SERVICE HIRES

FRENCH/WEST/VAUGHAN ANNOUNCES TWO MAJOR EXECUTIVE APPOINTMENTS & EIGHT NEW CREATIVE, MEDIA AND ACCOUNT SERVICE HIRES New talent and key promotions support continued agency and client expansion RALEIGH (April 24, 2019) – French/West/Vaughan (FWV) one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies, today announced 10 new hires and six promotions to […] Read more

Apr, 24, 2019

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The Importance of a Caddie’s Advice

By Jack Glasure Word is that after bogeying hole No. 5 on Sunday at the Masters, Tiger’s caddie Joe LaCava took his client aside and offered some insightful advice and moral support that served as a turning point in the match and started the historic comeback victory.  In short, LaCava reminded Tiger “who he was.” […] Read more

Apr, 18, 2019

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ZION – THE CASE FOR COLLEGE BASKETBALL

By David Gwyn Zion Williamson became real for me on August 14, 2018.  It was a meaningless practice before a barnstorming tour in Canada in honor of teammate RJ Barrett.  Before that day, Zion was known as a physical freak of nature dominating 1A private school teams around the southeast.  He was already an internet […] Read more

Apr, 03, 2019

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FRENCH/WEST/VAUGHAN PROMOTES KRISTEN LEVINE TO PRESIDENT OF PET AND VETERINARY DIVISION, FWV FETCHING

RALEIGH, NC (April 1, 2019) – French/West/Vaughan (FWV), one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies, has appointed Kristen Levine president of its pet and veterinary practice, FWV Fetching. Levine had previously served as the division’s senior vice-president. With a communications degree from St. Petersburg College in Florida, Levine began her […] Read more

Apr, 01, 2019

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FRENCH/WEST/VAUGHAN NAMES NATALIE BEST CHIEF OPERATING OFFICER

RALEIGH (March 21, 2019) – French/West/Vaughan (FWV) one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies, today announced that agency principal Natalie Best has been appointed the firm’s first Chief Operating Officer. Recognized in 2017 by national industry journal PR News as one of its Top Women in PR, Best had […] Read more

Mar, 22, 2019

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FRENCH/WEST/VAUGHAN RETAINED BY FLIPTIX, INNOVATIVE TICKETING PLATFORM THAT LETS FANS RESELL UNUSED TIME

Newport Beach-based Tech Company Plans Sports, Entertainment and Event Partnership Announcements in 2019 RALEIGH (March 5, 2019) – French/West/Vaughan (FWV), one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies, today announced it has been retained by the groundbreaking ticketing platform FlipTix for national and event-specific public relations support. Based in Newport […] Read more

Mar, 05, 2019

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FWV LEADS ALL WINNERS AT TRIANGLE AMERICAN ADVERTISING AWARDS WITH FIVE TOP HONORS, TAKES 14 OVERALL

RALEIGH (Feb. 22, 2019) – French/West/Vaughan (FWV) one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies led all winners in the prestigious Gold and Judges Choice categories at the 2018/2019 Triangle American Advertising Awards held Thursday night in downtown Raleigh, claiming five of the evening’s top honors and 14 overall. Hosted […] Read more

Feb, 22, 2019

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