‘Public Relations’

French/West/Vaughan Honored as North America Consumer Agency of the Year

— Agency also Wins Branded Journalism Campaign of the Year — RALEIGH, N.C.  (May 4, 2016) – Following a year-long, exhaustive interview and review process of 400 of the best PR firms in the United States and Canada, French/West/Vaughan (FWV) was named North American Consumer Agency of the Year at last night’s SABRE Awards in […] Read more

There’s Only 1 Way, 2 Say FWV is 4-Time Finalist for Consumer Agency of the Year (Through Song, of Course)

It’s as easy as 1, 2, 3, 4 FWV, which just earned its fourth nod as a national consumer agency of the year finalist. This recognition is the direct result of the agency’s ability to innovate, especially in the area of content creation and integration. Like in music, and song lyrics, and videos. Or even […] Read more

French/West/Vaughan Tops Agency Rankings: Named Largest Agency in the Southeast for 12 Years Running

Capping off another year of double-digit growth, French/West/Vaughan (FWV) once again ranks as the most successful agency in the Southeast, following an in-depth review of audited financials by O’Dwyer’s, a leading publication for PR and marketing professionals. This is the 12th straight year FWV has beat out all other contenders to land the lead spot, […] Read more

Mar, 31, 2016

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Catching New Waves in Marketing Leadership

Recently, I had the privilege of attending the IPREX Global Leadership Conference in Philadelphia, on behalf of French/West/Vaughan. After spending 2 days, 12 sessions and countless hours immersed in conversation with some of the top minds in marketing and public relations, I learned a thing or two about both my career and my industry as […] Read more

Mar, 18, 2016

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Marketing Obsession: The Super Bowl Phenomenon

Ever since Acme Packing Company put its brand on the jerseys of the local football team in Green Bay, Wisconsin in 1921, commercial enterprise has been attempting to cash in on the popularity of the sport that has become, in the 95 years since, our national obsession. The National Football League has grown into a […] Read more

Feb, 06, 2016

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K4CONNECT SELECTS FRENCH/WEST/VAUGHAN TO LAUNCH SMART TECHNOLOGY FOR SENIOR COMMUNITIES

Raleigh, N.C. (Aug. 31, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by growing technology integration company K4Connect to provide public relations support for its debut smart technology platform, K4Community. K4Community, designed specifically for senior living communities and their residents, transforms the […] Read more

Aug, 31, 2015

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Helping Leigh Steinberg Prepare the Next Generation of “Jerry Maguires”

FWV is privileged to represent sports agent, media personality, best-selling author and renowned speaker Leigh Steinberg. Known for record-setting athlete contracts, groundbreaking charitable works and his role in inspiring the film “Jerry Maguire,” Leigh’s ascent to the pinnacle of the sports world in the 80s and 90s heralded the era of the “super agent.” FWV […] Read more

Jul, 22, 2015

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FWV Construction Crisis Control – How to Plan for the Unexpected

It has been a tough year for the construction industry. In today’s New York Times, the article “Soaring Reminder of Danger” is critical of safety issues at a skyscraper under construction in South Korea. The article cites a perception of “speed and efficiency at the expense of safety.” While safety is a priority in the […] Read more

Jul, 15, 2015

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Greater Raleigh Convention and Visitors Bureau Selects French/West/Vaughan as Creative and Media Services Agency

RALEIGH, N.C. (June 4, 2015) – French/West/Vaughan (FWV), one of the nation’s leading independently held public relations, advertising and digital marketing agencies, has been selected by the Greater Raleigh Convention and Visitors Bureau (GRCVB) as its creative services agency of record following an 18-agency competitive review. GRCVB is the official and accredited destination marketing organization […] Read more

Jun, 04, 2015

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Awards Season: Entry Advice

The following post was originally published by the Raleigh Public Relations Society here. Awards Entry Advice: Katie Johnson from French | West | Vaughan As you are compiling your Sir Walter Raleigh Awards entries this year (remember deadline June 26!) we wanted to share some advice from past award winners. Below, Katie Johnson, group account director at French/West/Vaughan […] Read more

Jun, 04, 2015

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