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A Little Less Talk, and a lot more Infographic Action | The Modern Day Press Release Goes Interactive

It’s a hectic Monday morning, and that well-researched Mr. Editor of yours has a stacked inbox of emails, a lukewarm cup of coffee, a fast approaching morning deadline and a boss who’s already given him an extension that he’s missed … oh yeah, and a gaping hole in a story that’s craving some visual appeal.  […] Read more

Nov, 12, 2014

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Is Anger Effective Persuasion?

Another election has passed, and the negative attack ads are still ringing in my ears.  Campaign strategists are convinced that hatred and anger moves the needle. As Slate Magazine reports, the North Carolina Senate election was the most negative race in the nation. Nearly seven out of 10 ads were negative in the down-to-the-wire contest. […] Read more

Nov, 06, 2014

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